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	<title>imp-ressions &#187; Marketing</title>
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		<title>Owner Aces Award</title>
		<link>http://www.imp-ressions.co.uk/owner-aces-award</link>
		<comments>http://www.imp-ressions.co.uk/owner-aces-award#comments</comments>
		<pubDate>Wed, 25 Jan 2012 15:55:09 +0000</pubDate>
		<dc:creator>Lee</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.imp-ressions.co.uk/?p=2193</guid>
		<description><![CDATA[Imp-ressions owner Lee Greenhill has aced the SEO in Practice Professional Internet Marketing Certificate with the perfect score of 100%. Not only does this reassure our clients and customers that we know our stuff in getting the most out of the search engines for their websites, it reassures us that we are at the top [...]]]></description>
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		<title>5 Web Trends for 2012</title>
		<link>http://www.imp-ressions.co.uk/5-web-trends-for-2012</link>
		<comments>http://www.imp-ressions.co.uk/5-web-trends-for-2012#comments</comments>
		<pubDate>Wed, 11 Jan 2012 20:45:04 +0000</pubDate>
		<dc:creator>Lee</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.imp-ressions.co.uk/?p=2182</guid>
		<description><![CDATA[What does 2012 hold for website design and web development? We&#8217;ve been asked it a lot just recently, so here are our thoughts on where we think the web is going, and how websites will need to keep up. Search: With the chaos that Google Panda created in 2011 we expect more to come out [...]]]></description>
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		<title>2011: The Year of the (Google) Panda</title>
		<link>http://www.imp-ressions.co.uk/2011-the-year-of-the-google-panda</link>
		<comments>http://www.imp-ressions.co.uk/2011-the-year-of-the-google-panda#comments</comments>
		<pubDate>Wed, 14 Dec 2011 13:01:06 +0000</pubDate>
		<dc:creator>Lee</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.imp-ressions.co.uk/?p=2168</guid>
		<description><![CDATA[From a web point of view, 2011 will be considered &#8216;the year of the panda&#8217;. Google&#8217;s Panda update, initially rolled out in February, hit many websites hard and launched an attack on the web&#8217;s content farms and websites with poor and unoriginal content. Keeping up with the developments and seeing how they affected the web [...]]]></description>
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		<title>One of the Web&#8217;s Best Kept Secrets</title>
		<link>http://www.imp-ressions.co.uk/one-of-the-webs-best-kept-secrets</link>
		<comments>http://www.imp-ressions.co.uk/one-of-the-webs-best-kept-secrets#comments</comments>
		<pubDate>Wed, 01 Jun 2011 23:01:11 +0000</pubDate>
		<dc:creator>Lee</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.imp-ressions.co.uk/?p=1824</guid>
		<description><![CDATA[This is one of the web&#8217;s best kept secrets. Way back in 1997, an open-source project called Dublin Core was launched whose predominant role was to enhance the search engine&#8217;s indexing of websites. Dublin Core has never found it&#8217;s way into the mainstream of web development, but provides additions that help search engine crawlers establish [...]]]></description>
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		<title>20 Easy Ways to Speed Up Your Website</title>
		<link>http://www.imp-ressions.co.uk/20-easy-ways-to-speed-up-your-website</link>
		<comments>http://www.imp-ressions.co.uk/20-easy-ways-to-speed-up-your-website#comments</comments>
		<pubDate>Wed, 01 Jun 2011 11:55:14 +0000</pubDate>
		<dc:creator>Lee</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.imp-ressions.co.uk/?p=1791</guid>
		<description><![CDATA[A quick loading website creates win-win situations and it is good for your SEO too &#8211; Google has speed within its algorithm, and will penalise a slow loading site. Just like Search Engine Optimisation (SEO), there are on-page factors and off-page that can speed up your website. And because we love WordPress, there are lots [...]]]></description>
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		<title>Should my company develop an iPhone and Android App?</title>
		<link>http://www.imp-ressions.co.uk/should-my-company-develop-an-iphone-and-android-app</link>
		<comments>http://www.imp-ressions.co.uk/should-my-company-develop-an-iphone-and-android-app#comments</comments>
		<pubDate>Wed, 27 Apr 2011 12:37:48 +0000</pubDate>
		<dc:creator>Lee</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.imp-ressions.co.uk/?p=1739</guid>
		<description><![CDATA[Website trends show the need for businesses to get mobile-web savvy. With the introduction of iPhone and Android and the downloading of applications (apps) onto these smartphones (and others), many businesses are, at worst, considering their requirements to get involved. Here&#8217;s our take on helping you make a decision: Product and purpose It may be time to [...]]]></description>
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		<title>Quoting for work: Fixed or Variable rates?</title>
		<link>http://www.imp-ressions.co.uk/quotes-fixed-or-variable</link>
		<comments>http://www.imp-ressions.co.uk/quotes-fixed-or-variable#comments</comments>
		<pubDate>Tue, 26 Apr 2011 12:28:38 +0000</pubDate>
		<dc:creator>Lee</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.imp-ressions.co.uk/?p=1703</guid>
		<description><![CDATA[We are often faced with the dilemma of how to quote for work. Do we provide a fixed fee estimated on how much work is required, or do we invoice for the project at stages of completion? There are advantages to both, but then we have to consider competitiveness, our client, the project, reputation, post-development [...]]]></description>
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		<title>How much time you should dedicate to SEO</title>
		<link>http://www.imp-ressions.co.uk/how-much-time-you-should-dedicate-to-seo</link>
		<comments>http://www.imp-ressions.co.uk/how-much-time-you-should-dedicate-to-seo#comments</comments>
		<pubDate>Sat, 19 Mar 2011 12:12:26 +0000</pubDate>
		<dc:creator>Lee</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.imp-ressions.co.uk/?p=1707</guid>
		<description><![CDATA[In order for your website to appear favourably in search engine results depends on how much time you are willing to dedicate to your Search Engine Optimisation (SEO) strategy. First of all, you&#8217;ll notice that I use the word &#8216;strategy&#8217; in the first sentence. It&#8217;s important that you have a strategy to determine how you [...]]]></description>
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		<title>The Locality of your Web Design Company</title>
		<link>http://www.imp-ressions.co.uk/the-locality-of-your-web-design-company</link>
		<comments>http://www.imp-ressions.co.uk/the-locality-of-your-web-design-company#comments</comments>
		<pubDate>Mon, 14 Mar 2011 13:30:50 +0000</pubDate>
		<dc:creator>Lee</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.imp-ressions.co.uk/?p=1590</guid>
		<description><![CDATA[Many companies choose to outsource their website design and development to companies away from their immediate locality, so we thought we&#8217;d put together some advantages and disadvantages together to discuss the major factors of outsourcing: Advantages The chosen company, if they operate in London for example, may have more household names within their portfolio that [...]]]></description>
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		<title>Create Effective Landing Pages</title>
		<link>http://www.imp-ressions.co.uk/create-effective-landing-pages</link>
		<comments>http://www.imp-ressions.co.uk/create-effective-landing-pages#comments</comments>
		<pubDate>Thu, 10 Mar 2011 17:24:36 +0000</pubDate>
		<dc:creator>Lee</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.imp-ressions.co.uk/?p=1568</guid>
		<description><![CDATA[Creating a landing page is ideal for your on- and offline advertising campaigns and its purpose is to encourage the visitor to do something (for example: buy your products, sign up for an e-newsletter etc). It is the effectiveness of your landing page that will determine whether they buy, sign-up &#8211; or leave the site [...]]]></description>
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